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Rocketmakers are Shortlisted for Six UK Business Tech Awards

By Ned Vaught
6th Sep 2024
2 min read
ukbta

The shortlist for the 2024 UK Business Tech Awards is out, and Rocketmakers had an exceptionally strong showing with SIX nominations!

  • YourRoom, which simulates expert panel discussions and focus groups, has been nominated in three categories: Best Use of Innovation, Best AI Innovation, and Best AI Solution.
  • Super Optimal, an application built by Rocketmakers for client Dotscore, was also nominated for Best Use of Innovation.
  • Rocketmakers also bagged nominations in two company categories: Digital Agency of the Year and Tech Company of the Year.

Here’s a recap of the shortlisted digital products created by Rocketmakers: 

YourRoom provides users with groups of expertly-crafted AI-powered personas reflecting different knowledge-sets, perspectives and personalities. 

Each persona is controlled by a separate and distinct large language model (LLM). A cutting-edge type of software called an “intelligence selection engine” orchestrates the actions of the various LLMs to produce a group discussion that includes a human participant. 

YourRoom already has an impressive track record of award wins, most notably it was named Best AI Innovation and Best AI Solution at the Global Business Tech Awards in March 2024.

Super Optimal is a web app that uses AI and machine learning to generate standardised assessments of out-of-home advertising designs (for billboards, bus stops, and similar). 

The app, created for client Dotscore, identifies a design’s key components, evaluates them against accepted design guidelines, produces an attention heat map, and produces a report with actionable insights to improve campaign effectiveness.

Super Optimal was named Best Use of Innovation at the 2024 edition of the UK Dev Awards in January.

When it comes to company-wide nominations, Rocketmakers has also had a strong showing at major national and international awards events in recent years. 

Thanks to its dedication to innovation and quality, it was named Digital Agency of the Year at the 2022 UK Business Tech Awards, Dev Team of the Year at the 2023 UK Dev Awards, Best Dev Agency of the Year at the 2024 UK Dev Awards, and and Digital Agency of the year at the 2024 Global Business Tech Awards. 

Is another major national award on the cards for Rocketmakers? We sure hope so!

Winners will be announced at an in-person event in London Tuesday 19th November. We will be there with our glad rags on and fingers crossed!